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Style 07 / Occult Archive

Karenya Lin

Senior Product Designer — B2B SaaS · AI Prototyping · Design-to-CodeI lead end-to-end design for complex B2B workflows, aligning Product, Sales, and Engineering across France, Belgium, Germany, Taiwan, and Indonesia—from ambiguous requirements to implementation-ready, QA-verified products.

Occult Archive portfolio edition preview
years designing B2B / B2C / B2B2C products
7+
years leading design as UIUX Lead
3+
case studies across payment, eGift, eSIM, platforms, and product building
16
02

Index 02 / Personal source material

The hand behind the systems.

Character sketches and visual notes are where my interest in expression, symbolism, and motion first took shape.

Karenya character portrait sketch
Artifact 01
Karenya character exploration sheet
Artifact 02
Karenya Lizzy character sketch
Artifact 03
03

Index 03 / Practice

What I design and how I move through it.

  1. 01

    Complex Product Flows

    Flows for products that involve multiple roles, business rules, edge cases, payment logic, verification steps, currency handling, redemption logic, and cross-platform behavior.

  2. 02

    B2B Portals & Admin Systems

    Admin tools, reseller back office systems, permission-based portals, department-level controls, multi-BU structures, parameter-based products, and internal workflows.

  3. 03

    B2C & B2B2C Purchase Flows

    Consumer-facing checkout, eGift purchase, promo app, voucher, coupon, delivery, transfer, redemption, animation, and 2FA experiences designed for clarity and usability.

  4. 04

    eGift & Payment Experiences

    eGift web transfer, different-currency transfer, partial redeem/payment, physical redeem, PDF download, online redeem, Apple/Google Wallet support, and voucher payment logic.

04

Index 04 / Experience

Seven years in production environments.

  • Aug 2019 – Present

    UIUX Designer / UIUX Lead

    Ogloba / Woodoos

    Designed and shipped B2B, B2C, and B2B2C product experiences across web portals, eGift platforms, eSIM apps, promo apps, reseller back office systems, POS experiences, payment-related flows, admin tools, corporate websites, and production UI features — translating ambiguous business needs into user flows, IA, wireframes, and implementation-ready design specifications.

Final record / Contact

Have a difficult product problem? Let’s map it.

Write to Karenya