Red Sunset Maze (紅夕迷宮) is a banner-design exercise for a fictional summer exhibition: sunset oranges and deep plum, contour-line patterns, and a countdown to the ticket sale. The campaign runs from the event website — shown here in a laptop mockup — down through every standard banner size, including the skinny leaderboards. One line of the brief stayed with me: 青山橫北,夕陽紅。
Website and banners
Laptop mockup displaying the Red Sunset Maze 2016 exhibition website homepage with navigation bar, ticket countdown timer, and contour-line sunset graphics.Wide horizontal banner for the 2016 Red Sunset Maze exhibition in salmon pink, with contour-line hills, dark sun motifs, and a July 8 ticket-sale date circle.Flat website homepage design for the 2016 Red Sunset Maze exhibition with navigation menu, sale and show dates, ticket countdown timer, and contour-line sunset art.Landscape 3:2 banner variant on an orange-tan background with centered ticket-date circle, maroon sun, and contour-line landscape for the 2016 exhibition.Near-square banner in salmon pink with the exhibition slogan across the center, a maroon sun above, and the ticket-date circle in the lower right.Ultra-wide VIP ticket strip in salmon pink with a vertical VIP label, exhibition title, maroon sun, and slogan over a contour-line pattern.Ultra-wide NORMAL ticket strip on an orange-tan background with a vertical NORMAL label, exhibition title, maroon sun, and slogan over contour lines.