About

I'm a Senior Product Designer & UIUX Lead based in Taiwan.

I have 7+ years of experience designing B2B, B2C, and B2B2C digital products, and I've been leading design as UIUX Lead for the past 3+ years.

I enjoy designing products that come with a little chaos — and turning it into clear flows, scalable structures, and implementation-ready design.

CAREER HIGHLIGHTS / 2020—NOW

From shipping interfaces to shaping systems, workflows, and product quality.

Update history Library & research

In progress2026

Making design quality a shared operating rhythm

Leading recurring UI alignment, ticket review, product walkthroughs, and quality checks across design, frontend, backend, QA, sales, and client-facing teams.

The focus has moved beyond individual screens: clarify ownership, surface risks early, teach product context, and keep UX decisions consistent through delivery.Open related item

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Skills

Product UX · Systems · Codebase · Motion

Product UX & System Design

B2B SaaS UX
Enterprise UX
Platform UX
Fintech UX
eGift UX
eSIM UX
Reseller UX
POS UX
Admin UX
Back Office UX
B2B2C Product Design
User flow
Information architecture
Requirement clarification
Edge case mapping
Role permission flow
Multi-BU product structure
Checkout UX
Partial payment flow
Partial redeem flow
Currency transfer flow
Coupon flow
2FA verification flow
Wallet / sub-wallet UX
Webview UX
Native app UX

Design System & UI Craft

Design system thinking
Component design
Figma components
Variables
Color library
Design tokens
Responsive UI
Visual hierarchy
Dashboard UI
Admin UI
Mobile UI
Website UI
POS UI
Micro-interactions
Animation direction
Motion timing
UI polish
Presentation quality

Prototyping & Codebase-ready UI

Rapid prototyping
ReactJS
Next.js basics
SCSS
JSX
Tailwind CSS
Bootstrap
MUI
HTML / CSS basics
Readable component-based UI code
AI-assisted frontend implementation
Component setup
Variables setup
Color library JSON
Codebase-ready UI updates

Version Control & Collaboration

Git
GitHub
SourceTree
Bitbucket
GitHub / Bitbucket project cloning
Branch-based workflow
Pull request support
Codebase collaboration
Frontend collaboration
Design handoff
Implementation review
UI testing
Bug reporting
Visual QA

AI-assisted Product Building

AI-assisted UX exploration
AI-assisted flow mapping
AI-assisted UI implementation
AI-assisted code refactoring
Prompt-based rapid prototyping
Design-to-code workflow
AI-supported product iteration

Data, Web & SEO

GA4
GA4 Data API concepts
Apps Script
Daily heartbeat tracking
Purchase-success warning email logic
Zero-activity alert logic
SEO metadata
Open Graph metadata
Meta Pixel
Meta Conversion API
WordPress / Elementor
DIVI

3D & Motion

Maya
Blender
3D animation
Motion design
Camera movement
Spatial composition
Visual storytelling
Animation timing
Product micro-interactions
Motion-informed product design

Experience

A quick timeline

Aug 2019 – Present
UIUX Designer / UIUX Lead
Ogloba / Woodoos
Designed and shipped B2B, B2C, and B2B2C product experiences across web portals, eGift platforms, eSIM apps, promo apps, reseller back office systems, POS experiences, payment-related flows, admin tools, corporate websites, and production UI features — translating ambiguous business needs into user flows, IA, wireframes, and implementation-ready design specifications.

Off the clock

When I'm not designing, I'm probably learning AI tools, overthinking product flows, playing games, reading novels, or turning chaos into oddly organized systems.

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