所有作品
案例 13
Credit Card Issuer App / Web — Multi-country KYC
Designed a credit card application experience with multi-country KYC verification including utility bill proof, ID proof, liveness verification, and passport scan, across both app and web.
Credit CardKYCLiveness VerificationPassport ScanIdentity UXMulti-countryFintech
- A structured multi-step KYC flow that adapted to different country requirements
- Clearer coaching reduced re-submission rates on liveness and document scans
- Consistent app and web verification experience with platform-appropriate adjustments
- Product type
- Credit card application & KYC verification
- Platform
- Native App, Web
- Timeline
- 2023–2024 · multi-phase app and web delivery
- Role
- UX flow, UI design, verification flow design
- Team
- Designer, PM, compliance team, mobile + web engineers
- Tools
- Figma, FigJam
為什麼這個專案存在
A credit card issuer product requiring users to complete a multi-country KYC process as part of the card application. Verification steps included utility bill proof, government ID, liveness check, and passport scan — each with their own edge cases, failure states, and re-submission flows.
我負責的部分
- Fintech UX
- KYC Verification Flow Design
- Liveness Verification UX
- Document Upload Flow
- Multi-country Requirement Mapping
- App + Web Consistency
困難之處
- Different countries require different combinations of documents — the flow had to adapt without overwhelming users
- Liveness verification is unfamiliar to many users — the UI had to coach clearly without being patronising
- Passport and ID scan quality requirements created frequent failure states that needed actionable recovery paths
- Keeping the app and web experiences consistent while respecting platform conventions
- Balancing compliance rigor with a smooth, trustworthy user experience
如何完成
- 1Mapped verification requirements by country and document type
- 2Designed step-by-step KYC flows for both app and web
- 3Designed liveness check coaching screens and failure/retry states
- 4Designed document scan guidance and quality-check feedback UI
- 5Designed pending / under review / approved / rejected status flows
- 6Iterated with engineering on real device constraints for camera-based verification
背後的思考
Prioritized coaching over instruction — at every verification step, the UI showed what good looks like (correct document angle, lighting, liveness position) rather than only listing requirements.
精選視覺
抽象示意圖——原創 mockup，非客戶截圖。
改變了什麼
- A structured multi-step KYC flow that adapted to different country requirements
- Clearer coaching reduced re-submission rates on liveness and document scans
- Consistent app and web verification experience with platform-appropriate adjustments
我的收穫
Verification UX is trust design — every unclear step, every unexplained rejection is a moment where users question whether to continue. Getting the coaching right matters as much as the UI.