所有作品
案例 02
UPSIM eSIM App / Web Experience
Designed app and web experiences for eSIM purchase, payment, top-up, how-to-use guidance, account management, passport scan, login/sign-up, forgot password, and ID scan flows.
eSIMNative AppWebTravel UXMobile FlowVerificationAccount UX
- A more structured eSIM experience across app and web touchpoints
- Clearer purchase, setup, account, and verification flows
- Product type
- eSIM purchase & account experience
- Platform
- Native App, Web
- Timeline
- 2022–2026 · multi-phase product stream
- Role
- Mobile + web UX, UI flow design, verification flow design
- Team
- Designer, PM, mobile + frontend engineers
- Tools
- Figma, FigJam
為什麼這個專案存在
eSIM experience for a travel-related context where clarity, trust, and step-by-step guidance matter. Users need to understand how to buy, activate, top up, and manage their eSIM.
我負責的部分
- Mobile App UX
- Web UX
- UI Flow Design
- UI Guideline
- Verification Flow Design
- Product Logic Clarification
困難之處
- Users unfamiliar with eSIM activation
- Travel users need fast, clear instructions
- Purchase, payment, top-up, and account flows must be easy to follow
- Identity steps (passport / ID scan) require trust and clarity
- Mobile UI must reduce setup confusion
如何完成
- 1Mapped the full eSIM journey
- 2Designed buy, payment, top-up, and how-to-use flows
- 3Structured account and token interactions
- 4Designed scan and authentication flows
- 5Produced UI guideline materials
- 6Reviewed mobile usability and clarity
背後的思考
Reduced uncertainty by making instructions more visible, splitting complex steps into clearer sections, and supporting both purchase and post-purchase actions in the same flow.
精選視覺
抽象示意圖——原創 mockup，非客戶截圖。
改變了什麼
- A more structured eSIM experience across app and web touchpoints
- Clearer purchase, setup, account, and verification flows
我的收穫
Connected product UX with real-world travel behavior — quick guidance and low-friction task completion.